About Us
A Customer 1st digitally enabled business
We are the UK’s #1 homewares retailer, home to over five million visitors to our stores and website a week, with a growing presence in the furniture market.
OUR EFFICIENT STORE ESTATE AND FULFILMENT NETWORK
Our 173 stores allow us to showcase our product ranges and inspire our customers as they browse. Our in-store colleagues provide valued customer service and build local, helpful relationships. In FY20 we added three stores to our estate and are committed to open three stores in FY21. Our stores are supported by an efficient fulfillment network, which also serves our growing home delivery services.
173
TOTAL NO. OF
STORES
mainly out of town, with many offering madeto-measure blind, curtain, shutter and accessories fitting services.
Opened
SMALLER EDIT STORE OPENED
with curated Live, Sleep, Eat and Work/Do ranges.
TOTAL NO. OF PRODUCT LINES
148
PAUSA CAFES
offering a wide range of food and drink, including freshly ground coffee.
5
DUNELM HOME DELIVERY NETWORK HUBS
2
DISTRIBUTION CENTRES
with combined area of over one million square feet.
10,000
COMMITTED COLLEAGUES
1
DEDICATED CUSTOMER CARE CENTRE
with curated Live, Sleep, Eat and Work/Do ranges.
currently operated remotely by colleagues working from home, providing ‘on call’ service
2
SUPPORT CENTRES
assisting our store, digital and delivery colleagues.
Our Locations
- Superstores
- Support Centre
- Manufacturing Centre
- Dunelm Home Delivery Network Hubs
- Customer Care Centre
- Distribution Centres
OUR GROWING SERVICE OFFER
We are developing a ‘total retail system’ – a fully integrated online and in-store service supported by a robust network of customer-facing services, and infrastructure.
UPGRADED CLICK & COLLECT
services with easy options for returns, and a store-to-car pick-up service.
ONLINE GUIDES
providing advice on measuring, fitting and sustainable living.
VIRTUAL SHOPPING
SERVICE
trialling virtual shopping via interactive video calls.
IN-HOME BLIND AND CURTAIN FITTING SERVICES
with virtual consultations available via video conference or in store
IMPROVED HOME DELIVERY OPTIONS with one and two-man delivery options.
c.4 million
deliveries in FY20
OUR EXCLUSIVE BRANDS
We have the largest in-store range of homeware and furniture products in the UK, including a number of specialised brands, exclusive to Dunelm.
Our Dunelm brand is recognised for providing a distinctive and specialist product portfolio, based on choice, quality, value a
Our made to measure service allows customers to create bespoke curtains, blinds, shutters and accessories with expert help. All accessories are available to purchase at dunelm.com or in store.
With over 100 years as master pillow and quilt makers, Fogarty has grown into one of the country’s leading bedding brands.
The Dorma brand was established in 1921. Our Dorma range includes bedding, curtains, cushions and homewares.
EVERYDAY SUSTAINABILITY
We are making sustainability an everyday part of our business, finding our own way to make the biggest difference.
