Our shared values
Our values evolved from the key business principles developed 20 years ago, and reflect the attitudes and behaviours we encourage at Dunelm.
Act like owners
Acting like an Owner means taking responsibility for our actions and having the courage to challenge where we believe we can be better.
Keep listening and learning
Keep Listening and Learning means being curious, having self-awareness, and fostering a growth mindset.
Long-term thinking
Long-term Thinking is about making decisions that are guided by our purpose and values, ensuring that we’re putting the customer first in everything we do.
Stronger together
Stronger Together is all about connecting, building relationships and seeing the value of teamwork.
Latest news
Press Release
Dunelm improves offer for Irish customers with Carrickmines store relaunch
Click to read this articleStore will be rebranded as Dunelm, with a much wider offer of quality products for all areas of the home, at fantastic value
Press Release
Dunelm announces collaboration with Designers Guild
Click to read this articleDunelm has acquired the Designers Guild brand and design archive to bring their heritage designs to a broader audience
Press Release
Dunelm partners with Homewards to prevent homelessness in Aberdeen
Click to read this articleDunelm is supporting Homewards' Innovative Housing Project, helping to furnish properties across the city in a five-year programme created by Prince William and The Royal Foundation of The Prince and Princess of Wales.