Our shared values
Our values evolved from the key business principles developed 20 years ago, and reflect the attitudes and behaviours we encourage at Dunelm.
Act like owners
Acting like an Owner means taking responsibility for our actions and having the courage to challenge where we believe we can be better.
Keep listening and learning
Keep Listening and Learning means being curious, having self-awareness, and fostering a growth mindset.
Long-term thinking
Long-term Thinking is about making decisions that are guided by our purpose and values, ensuring that we’re putting the customer first in everything we do.
Stronger together
Stronger Together is all about connecting, building relationships and seeing the value of teamwork.
Latest news
Press Release
Dunelm to open new store in Westfield London
Click to read this articleDunelm, the UK’s largest homewares retailer, has confirmed a brand-new store to be opened in Westfield London, Europe’s largest shopping and leisure destination
Video
Dunelm launches its latest Home of Homes campaign
Click to read this articleThe latest Home of Homes campaign for Autumn 2024 ups the brand’s style stakes
Press Release
Dunelm kick-starts 2024 Delivering Joy initiative
Click to read this articleHelping to provide gifts to those most in need this Christmas